Introduction to our Web Design Services

We understand that each client’s business is entirely different, therefore before we start to design your website, it is important, to understand your business and more importantly what you want to achieve from your business’s internet presence.

Overview of our design process

Project Analysis
Development of a working project brief
Web Design Process
- Develop basic design ideas
- Client approval of the basic design
- Produce a working website
Testing of the completed website
Final approval of the finished website
Launch the live website
Ongoing maintenance and updates

As one of our clients, we keep you fully informed at all stages of this development process.

You will have access to our

private support forum
private website preview area
help desk system
email and telephone support

All of which will allow you to;

test out the function of your website
ask questions
give feedback
request changes, at all stages of the process.

From the start your website will be designed to be fully standards compliant (as defined by W3C) , and fully accessible to all your potential visitors.

Website Content

Content is king — the most important aspect of your website is of course the actual content.

As part of our design process, we can take your existing publicity and promotional material adapting it so that it is suitable for use as part of your website’s content. Additional content can be developed by yourself (our client) or by arrangement we can help you develop suitable page content.

Once your business has established its website presence on the internet, it is important that the website’s content is kept current and up to date; this can be done either by our clients or by "Ian’s Web Design Services" as a part of our ongoing customer service packages.

Marketing and Promotion

Having a web presence is an important marketing tool, to help keep and expand your existing customer base. This presence doesn’t work entirely in isolation but in partnership with other marketing and advertising methods employed by your business.

With a careful choice of solution your business identity and products can be promoted 24/7 to both your existing and potential customers. In order for these potential new customers to find your business, your website needs to be marketed and promoted in such a way, that your business website can be found amongst the billions of available web pages on the internet.

At Ian’s Web Design we don’t just design a website for our clients and leave them to their own devices, struggling with the essential marketing and promotion of their website. As an integral part of the service we offer businesses, we can work with our clients in the marketing and promotion of their website, within an agreed marketing and promotion budget.

Website Accessibility

Web Page Validation

Please click on the links below to test the validation of this page’s code to the W3C standard for HTML and CSS

While harder to check automatically the links below tests this page to the W3CWCAG 1.0 which are the basis of the website accessiblity guidelines of the Dissability Discrimination Act.

Test this page’s Accessiblity with the Cynthia Says™ – Web Content Accessibility Report

At the moment this is issue of major concern to many UK based businesses since the introduction of the disability discrimination act, as websites now need to be made more accessible to users with a wide range of special needs. Fortunately developing the official web design standards help to deal with these issues.

We think that it is important that businesses should be at least aware of these issues, and then take them onboard, using them as a positive force within the business.

Not including accessibility support within a website could alienate a large proportion of a business’s potential customer base, this section of the population are statistically more likely to use on-line stores and other services. As it is easier and more convenient, for customers with disabilities to search for goods on-line, order them and have them delivered directly to their home than to physically go traipsing round the shops searching for what they want!

Other Website Accessibility Issues

As the pace of technological development continues unabated, it is important to realise that website accessibility is not just about giving access to customers with disabilities it also encompasses allowing users of this emerging technology, such as mobile devices ( handheld pc’s PDA, and of course the new smart phones), to access the information and data contained within your website. Whilst this is at present a niche area, this will grow in importance as wireless communication develops and the different technologies begin to merge and develop into essential communications and information collection devices.

SEO Services

As part of our web design service we try to ensure that the content of your website is naturally optimised. Whilst remaining true to the W3C code and accessibility standards. Enabling the content to be properly indexed by both the automatic search engine robots / spiders and the long suffering human directory editors.

Protecting Children On-line

One of the best ways to protect children surfing the web, is to correctly label the content of your website with an ICRA label.

Depending upon the infomation contained in this label, users especialy parents of young children can use content filtering software to either allow or disallow access to the website.

This content rating process is carried out by the content providers themselves, completing the online questionaire, provided by the ICRA. The ICRA themselves don't make any value judgements about the content of any website, it is in the interests of the content providers to correctly label their sites, which will help to attract the correct audience to their websites.

As part of our service to our clients, if required we can carry out the rating process on their behalf, or our clients are welcome to do it themselves, using the ICRA On–line Rating Questionaire.